If you are interested in becoming a Digital Marketing Manager at New Age Mobile Concepts Limited, this opportunity is for you. Mobile Concepts Ltd. was incorporated on August 1, 2008. is a brand for mobile phone charger. We offer not just phone chargers, but a brand that is known with innovation, consistency, panache; adopting modern and world-class technology that fits the users’ fashion and convenience.
Position: Digital Marketing Manager
- Job Type: Full Time , Hybrid
- Qualification: BA/BSc/HND
- Experience: 8 years
- Location: Lagos
- Job Field: Marketing and Communication
Job Purpose
The Marketing Manager is responsible for defining the brand’s strategic direction and executing data-driven campaigns. This role oversees digital advertising, content strategy, and e-commerce growth to increase market share and build a loyal customer community.
Responsibilities
- Coordinate product launch campaigns from pre-launch buzz to post-launch follow-ups.
- Manage marketing budgets and ensure effective allocation of spend.
- Work closely with sales, product, and trade teams to align marketing efforts with commercial goals.
- Drive customer engagement initiatives, loyalty programs, and community-building activities.
- Develop and execute an integrated brand and digital marketing strategy across online and offline channels.
- Lead brand positioning, messaging, and storytelling to differentiate the company in the mobile accessories market.
- Manage social media presence and content strategy to grow engagement and followers.
Plan and oversee digital advertising campaigns (Google Ads, Facebook, Instagram, TikTok, YouTube, etc.) with clear ROI targets. - Collaborate with design teams to produce compelling creatives for ads, product launches, and brand campaigns.
- Monitor brand health metrics, customer sentiment, and market trends to refine strategy.
Oversee e-commerce marketing initiatives, including SEO, SEM, email marketing, and retargeting campaigns. - Develop influencer partnerships and affiliate marketing programs to expand reach.
- Ensure consistent brand identity across packaging, website, promotional materials, and retail displays.
- Track and report on campaign performance, optimizing for cost efficiency and conversion.
Qualifications and Requirements
- Bachelor’s degree in Marketing, Communications, Business, or related field.
8+ years of experience in brand and digital marketing (preferably in consumer electronics, FMCG, or lifestyle brands). - Core experience in digital marketing as well as e-commerce and customer experience.
Proven track record in developing and executing successful marketing campaigns. - Strong understanding of SEO, SEM, social media advertising, influencer marketing, and e-commerce marketing.
- Excellent storytelling, copywriting, and visual communication skills.
- Strong analytical mindset with the ability to interpret campaign data and consumer insights.
- Experience managing external agencies, vendors, and creative partners.
- Innovative thinker with a passion for tech and emerging marketing trends.
How to apply
Interested and qualified? Go to New Age Mobile Concepts Limited on forms.gle to apply
Israel Otoijamun is the founder of Xcrow, an AI-powered freelance marketplace connecting businesses with remote professionals. He has over 15 years experience in digital business, freelancing, technology, and online platforms. He writes about freelancing, remote work, hiring, digital payments, and the future of online work.
